Cookies Policy

The purpose of this policy is to enable you to understand what cookies are, what their origins and purposes are and how to manage them. The recording of cookies during your visit to the of the CFAO group is carried out according to the choices and options that you have expressed or may express at any time in accordance with this policy

1. What is a cookie ?

Cookies are pieces of information deposited in a user's terminal equipment by the server of the website
visited. They are used by a website to send information to the user's browser and allow the browser to send information back to the originating site (for example a session ID or language choice). Only the sender of a cookie can read or modify the information contained in it. The data thus obtained (such as your domain name, your access provider, your operating system, the date and time of access to the site) is intended to facilitate your subsequent navigation on the site and is also intended to allow various measures of frequentation. Cookies are in no way likely to damage your terminal

2. Why do we use cookies ?

Depending on the terminal you use to browse one of our sites, we set cookies for the following reasons in particular:

  • to recognise your browser from one session to the next and remember your preferences. This ensures, for example, that you do not need to re-type your form information;
  • to measure visitor activity across the site and provide an experience that is better tailored to your needs.

3. What cookies are placed on our site ?

Cookies may be installed on your terminal by CFAO. Some cookies are essential to the use of the site, while others enable us, for example, to improve your browsing experience or to establish statistics. The lifespan of these cookies differs according to their purpose. Some disappear as soon as you leave the site, others remain on your terminal equipment until their lifetime expires or until you delete them. For the record, by deactivating the cookies identified as optional via your browser, you will also deactivate all the cookies used on this site, including those recommended for the proper functioning of the Site.

As of 01/01/2020, the following cookies are used on our site1 :

Name of the cookie Purpose Nature Description Lifetime

session cookie

Functional (Required)

Identification of the user when connecting to the site. Expires at the end of the session.


 Google Analytics

Traffic and site usage

Performance (Optional)

Each visitor to a web page is given a unique identifier via Cookies _utm: In fact, the same visitor will be given the same identifier for each visit and will not be counted twice.


utma: Used to distinguish unique visitors to the site. This is updated with each page view.

2 years


 _utmb: Used to track the visitor's session.

30 min 


 _utmc: Works in conjunction with the _utmb cookie to determine whether there is a new visit by the current visitor.


 _utmt: Used to regulate request rates.

10 min 


 _utmz: Stores all information useful for identifying a traffic source (source of traffic, medium of this traffic source, the keyword typed...).

 6 months 


Definition of typographic characters

Functional (Required)

Allows designers and developers to use a remote typeface library.

 1 day

1 The names of the Cookies used are updated at least once a year, on 1 January of each year.

4. How do I set cookies via my web browser ?

The default settings of internet browsers are usually set to accept cookies. However, you can easily change these settings by modifying your browser settings according to the procedures described below:

  • For Internet explorer : IE cookies 
  • For Safari : Safari cookies
  • For Chrome : Chrome cookies
  • For Firefox : Firefox cookies
  • For Oper : OPera cookies

NB: If you choose to disable cookies via your browser, you may no longer be able to benefit from all the features we offer through our site. As such, we decline all responsibility for the consequences related to the limited functioning of the site and any services offered resulting from the refusal to use cookies and the impossibility of saving or consulting the cookies necessary for the proper functioning of the site.

For more information on how to set cookies, you can consult the following sites: les-outils-pour-les-maitriser (in French) or (in English).

5. Do we accept cookies from third parties ?

Cookies from third-party websites may be stored on your terminal and are intended to personalise and/or improve the content (including advertising) that may be offered to you during your browsing. Depending on the medium, several third-party cookies may be recorded, in particular:

  • Social Network Content: we may publish content from social networks on our media. Thus, when you consult such content placed on our media, a cookie from the corresponding social network may be recorded on your terminal. We invite you to read the policy on the management of these social network cookies on the sites concerned,
  • Flash: Flash cookies are files stored by the Flash software. This software is often installed as an extension to web browsers to display dynamic objects, such as graphic animations or video sequences. Thus, Flash cookies can be installed as soon as the Flash application is used. We invite you to read the Flash cookie management policy at or .

6. Do we place cookies on third party media ?

The CFAO group site does not place cookies on third party media.

The only pan-African B2B mobility player

Innovation and technology at the service of our customers

The expertise of professionals mobilized on a daily basis

The proximity and commitment of the CFAO network, the African leader in automotive distribution